7 Natural Toothpaste Brands (Including Fluoride-Free Options)

Audrey Shtecinjo/Stocksy

When it comes to maintaining your dental health, you want to adhere to the same high standards of safety, sustainability, and wellness that you do in other areas of your life. This task, however, is often easier said than done. Many toothpastes contain artificial sweeteners, preservatives, and evenВ synthetic dyes. To keep your teeth and your lifestyle clean, read on for seven of the best natural toothpaste brands to transform your dental care regimen.


With an array of outstanding flavors (not just mint but also fennel, cinnamon, and fruit), Tom's is one of the best natural toothpaste brands at a very friendly price point. The brand also offers specialty toothpasteВ for children and toddlers. Tom's is paraben- and phthalate-free with no added fragrances, plus the brand never tests on animals.

Tom's of Maine Whole Care Peppermint $8Shop


Made from ingredients like activated charcoal, magnolia bark extract, and organic aloe leaf juice, this natural toothpaste brand is eco-friendly and effective. Flavors range from jasmine spearmint and coconut lime to vanilla chai.

Schmidt's Jasmine Spearmint $4Shop


Complete with luxe packaging and formulas geared toward sensitivity and whitening, the Hello toothpaste lineup has something for everyone. All of its toothpaste is vegan, cruelty-free, and made without parabens or phthalates.

Hello Sensitivity Relief Soothing Mint Fluoride Toothpaste $6Shop


In addition to its array of popular skincare and haircare products, we love Jāsön for its natural toothpaste. Try one of its 16 Earth-derived toothpaste variations, and then finish off your dental routine with a refreshing mouthwash ($6).

Jāsön Simply Coconut Whitening Toothpaste $4Shop

Dr. Bronner's

Famous forВ itsВ В 18-in-1 Pure Castile SoapВ ($10), Dr. Bronner's is about as natural as it gets. The brand's signature All-One Toothpaste is vegan, cruelty-free, non-GMO, and certified organic. It's also fluoride-, phthalate-, and formaldehyde-free.

Dr. Bronner's Anise All-One Toothpaste $6Shop


We're obsessed with the chic design of Lebon toothpaste, but of course, it's what's on the inside that counts. This must-try toothpaste uses organic green tea, aloe vera, and papaya extract to clean and restore teeth to their natural brightness. The collection includes a total of six flavors, all of which are cruelty-free and don't contain fluoride, parabens, sulfates, or titanium dioxide.

Lebon Le White Natural Whitening Toothpaste $17Shop